PNG Jewellers has appointed Sara Tendulkar as brand ambassador for Litestyle by PNG in December 2025, supporting the brand’s next growth phase and expansion into younger consumer-led jewellery retail markets.

Lucira Jewelry, a design-first fine jewellery brand founded by industry veterans Rupesh and Vandana Jain, has raised $5.5 million in seed funding, marking the largest-ever seed round for a jewellery startup in India.

Gargi by P.N. Gadgil & Sons, one of India’s fastest-growing fashion jewellery brands, has launched its official mobile application for Android and iOS platforms. The app, aimed at strengthening the brand’s omnichannel presence, generated sales of over Rs 1 lakh within just 10 days of going live.

In a bold move to accelerate growth while trimming debt, Kalyan Jewellers has announced plans to open 170 new stores in FY 2025–26, leveraging the franchise model for both domestic and overseas expansion.

Direct-to-consumer jewellery brand GIVA is gearing up to raise Rs. 450 crore in fresh capital as it looks to expand its retail footprint and diversify offerings. The new funding round is being led by Creaegis, which will invest Rs. 235 crore, with participation from existing investors including Premji Invest, Epiq Capital, Edelweiss Discovery Fund, and Usha Dalmia Trust

Lab-grown jewellery startup attracts fresh capital from India Quotient, Titan Capital, and Huddle Ventures

Retailers Eye Growth as Diamonds Account for 30% of Sales

The funding was led by Premji Invest, a prominent investor, with participation from existing investors such as Aditya Birla Ventures, Alteria Capital, and A91 Partners.

The actress will be seen as the face of the brand, promoting its premium quality products which are available pan-India

Retail Industry Opting for Omni-channel Way